Positioning that makes your expertise unmistakable and helps the right people move towards you.
Words that resonate with the right people, spark connection, and drive the right action.
Visual presence that demonstrates your value, amplifies your message, and helps people say yes.
Growco Lab is the messaging-first creative agency that helps service-based founders stop spinning their wheels, uncover their unique edge, and take up space in the market with brands that are magnetic and strategic.
We fuse messaging, design, and media so that your business becomes the clear right choice for the right people. And we do it in ways that feel like finally getting to step out of the air traffic control tower. Because when you have the right team backing you, you don’t have to manage every creative decision. When we gets your vision and how to execute it.
The first step in simple: let’s talk. We call it a chemistry check. And it’s how we know if we’re the right fit to bring your vision to life.
Visibility isn’t universal. The 5M Visibility Method™ positions your brand across five key areas, beginning with messaging, so that you can stand out as the clear right choice to the right people. When you’re aligned across these five areas, your presence becomes magnetic instead of invisible. This is the the proven framework that backs all of our services and offers.
If your vision feels powerful but impossible to put into words, you’re in the right place.
You’re the expert at what you do—but turning that expertise into branding, messaging, and visuals that actually connect? That can feel like rocket science. The good news: that’s our sweet spot.
At Growco Lab, we partner with you to shape raw vision into creative direction and deliverables that stand out, resonate, and move people to action. From brand strategy to web design to content that tells your story, we make sure your brand shows up with clarity, confidence, and a voice that’s unmistakably yours.
Amanda Wolfe is a strategic creative powerhouse who turns big ideas into bold, actionable brand moves—all from wherever her laptop (and good weather) takes her. With a background leading high-stakes, mission-driven creative teams, she’s mastered the art of translating vision into storytelling that sparks momentum and drives results. As the founder of Growco Lab, she helps service-based businesses ditch the creative guesswork and build brands that stand out, connect, and convert.
A master of nonlinear thinking, Amanda thrives on rewrapping core messages in fresh, magnetic ways—mobilizing teams, crafting razor-sharp positioning, and ensuring every brand she touches hits with impact. She calls Knoxville home, where she soaks up time outdoors with her pro wrestler husband, their toddler, and their ever-energetic shepherd-husky, Wiley.
Zach H.
“I couldn’t be happier with the design and communication of the team. The web accelerator option helped me take that leap and run a REAL business!”
Mary L.
Shannon S.
Gretel U.
Emily S.
“She turned my scattered ideas into a cohesive, professional site in just a few days! The process was seamless, and I was able to be a part of it every step of the way. I never felt like any change or adjustment was too much to ask, and the final product was better than I could’ve imagined.”
Brian L.
Marcus B.